Binge-watching “The Office” brought comfort to millions in the early months of the COVID-19 pandemic. Now, a Vancouver-based video game developer is inviting fans back to the Scranton branch of Dunder Mifflin with a licensed mobile app.
“The Office: Somehow We Manage”, a free app with optional in-game purchases, was launched last week by East Side Games. Players are challenged to try their hand at running the “best regional midsize paper company in the world” – mostly by finger tapping – while reliving moments from some of the series’ most popular episodes.
Company co-founder Josh Nilson told CTV News it was “a dream” to work with such a beloved property.
“It’s one of the greatest shows of all time, and it has so much depth — even though most of the time it’s set in the office,” he said. “And I think our team did an incredible job of bringing it to life.”
According to the game’s website, fans can expect to experience everything from The Dundies to Pretzel Day to a trip to Schrute Farms.
“I can’t reveal all the secrets, but we’ve captured some of the best moments from ‘The Office’ and many more are to come,” Nilson added. “I think people are going to really like it.”
Since opening in 2011, East Side Games has made a name for itself turning popular TV shows into mobile experiences, from ‘Trailer Park Boys’ to ‘RuPaul’s Drag Race’ – as BC exploded into a pole major player in the gaming industry.
According to a recent report by the Entertainment Software Association of Canada, there were 161 video game companies in the province last year, employing some 8,700 full-time workers.
That’s about twice as many games companies as a decade ago in British Columbia, according to ESAC, with the number of those defined as “large” growing at a faster rate than “standard” companies. ” or “microphone”.
Nationally, the gaming industry generated $4.3 billion in revenue in 2021 – and while ESAC doesn’t break this figure down by platform, mobile gaming revenue is thought to have exceeded gaming on console and PC years ago globally.
Purchases in “The Office: Somehow We Manage” range from $4.99 to $99.99, which buys players bundles of “Scottcoins” that can be spent on perks and cosmetics. The app also allows players to voluntarily view in-game advertisements to speed up their progress, a common option in the free-to-play market.
Tech experts have recommended that parents – or anyone concerned about spending real money on games – disable in-app purchases using their device settings.