SAN MATEO, Calif.–(BUSINESS WIRE)–Zynga Inc., a wholly-owned publishing label of Take-Two Interactive (NASDAQ: TTWO), a global leader in interactive entertainment, today announced that its subsidiary Rollic has acquired Popcore, a game developer independent mobiles based in Germany. Financial terms were not disclosed.
A leader in the puzzle genre, Popcore is home to chart-topping games such as Parking Jam 3D and Pull the pin!, both of which achieved No. 1 status for the most downloaded games on Apple’s US App Store. The deal further cements Zynga’s subsidiary, Rollic, as the leader among hyper-casual publishers globally.
“Popcore’s dedication to rapid experimentation and agile development aligns perfectly with the values and processes we live by at Rollic and I’m thrilled to welcome them to our family,” said Burak Vardal, CEO of Rollic. “Combining allows us to create more gaming experiences that focus on meaningful and lasting engagement. Additionally, our joint user base with Popcore will represent a great combination of new players and long-term loyal users. .”
“Our teams rigorously test our games, evolving them based on in-depth data analytics to deliver entertainment that balances the accessibility of hyper-casual with the enduring engagement of casual play,” said Johannes Heinze, co-founder of Popcore. “This deal will combine our distinctive brand of free-to-play, ad-driven mobile titles with Rollic’s global marketing expertise and Zynga’s live services history to create the next generation of mobile games.”
Founded by brothers Thomas and Johannes Heinze, Popcore develops innovative, free-to-play ad-driven games for audiences around the world that have been downloaded over 500 million times across iOS and Android worldwide. Using unique data testing methods that facilitate experimentation with minimal risk, the team has created games with deep insights into user sentiment and behavior that have both mass appeal and engagement. long-term. Based in Berlin, the Popcore team has more than 150 members who develop, test and develop their games.
Istanbul-based Rollic recently surpassed 2 billion lifetime downloads worldwide and saw 19 titles reach first or second place in Apple’s US App Store. The company develops and publishes hit mobile titles in more than 175 countries, redefining the growing hyper-casual industry by adding live services and dozens of in-game events to many of its most successful titles. This development helps update engagement models, extending the lifecycle of Rollic’s hyper-casual titles beyond the traditional genre window.
Zynga is a wholly owned publishing label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO)
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Zynga is a global leader in interactive entertainment with a mission to connect the world through games and a wholly owned label of Take-Two Interactive Software, Inc. With a massive global reach in over 175 countries and regions, the portfolio diverse combined of popular game franchises have been downloaded over 6 billion times on mobile, including CSR race™, dragon town™Empires and enigmas™, FarmCity™, golf rival™, Hair challenge™, Harry Potter: puzzles and spells™, High heels!™, Merge Dragons!™, Merge Magic!™, Monster Legends™cartoon explosion™, top eleven™Toy explosion™, Two points™Words between friends™, and Zynga-Poker™. Zynga is also an industry-leading next-gen platform capable of optimizing programmatic advertising and returns at scale with Chartboost, a leading mobile advertising and monetization platform. Founded in 2007, Zynga is headquartered in California and has locations in North America, Europe and Asia. For more information, visit www.zynga.com or follow Zynga on Twitter, Instagram, Facebook or the Zynga Blog.
Founded in December 2018, Rollic is an Istanbul-based game developer and publisher specializing in free-to-play hyper-casual games for iOS and Android. Games published by Rollic include Arrows Festival, Blob Runner 3D, Fill the Fridge!, Go Knots 3D, Hair Challenge, High Heels!, Onnect – Pair Matching Puzzle, Parking Jam 3D, Queen Bee, Tangle Master 3D, and Text or die. Rollic is committed to producing highly engaging global titles while creating a thriving developer ecosystem in the games industry. Rollic was acquired by Zynga, a global leader in interactive entertainment, in October 2020. For more information visit www.rollicgames.com or follow Rollic on Facebook, LinkedIn, Instagram, Twitter or the Rollic blog.
Founded in 2018, Popcore is a Berlin-based game developer specializing in free, ad-based games for iOS and Android. Popcore has been listed in the Top 10 Hottest Berlin Startups and Top 100 European Startups by wired.com and has developed and published games topping the charts, including Parking traffic jam, pull the pin, treasure hunt and Tap Away which have been downloaded well over 500 million times on iOS and Android, including 5+ Top 10 hit games. Popcore is committed to creating genre-defining games that have both mass appeal and long-term engagement while creating an ecosystem that turns talent into creators and provides them with the tools and support to excel. For more information, visit www.popcore.com or follow Popcore on Instagram or LinkedIn.
About Take-Two Interactive Software, Inc.
Based in New York, Take-Two Interactive Software, Inc. is a leading developer, publisher and distributor of interactive consumer entertainment worldwide. The company develops and publishes products primarily through Rockstar Games, 2K, Private Division and Zynga. Our products are currently designed for console, PC and mobile gaming systems, including smartphones and tablets, and are delivered via physical retail, digital download, online platforms and cloud streaming services. The common shares of the Company are listed on NASDAQ under the symbol TTWO.
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Other important factors and information are contained in the company’s most recent annual report on Form 10-K, including the risks summarized in the section titled “Risk Factors”, the company’s most recent quarterly report on Form 10-Q and other periodic reports of the company. SEC filings, available at www.take2games.com. All forward-looking statements are qualified by these cautionary statements and speak only as of the date on which they are made. The Company undertakes no obligation to update any forward-looking statement, whether as a result of new information, future events or otherwise.